首页 > 文章资讯 > 苹果公司：iPhone X销量惨淡，但依然是全球最赚钱的智能手机
苹果公司：iPhone X销量惨淡，但依然是全球最赚钱的智能手机
2898
手机 2019-03-25 16:52:45 字数：830

苹果公司：iPhone X销量惨淡，但依然是全球最赚钱的智能手机。众所周知，苹果手机作为全球智能手机老大，其产品过硬。但同样产品价格非常的高。就以去年为例，苹果公司推出了三款iPhone手机，一款为全面屏的iPhone X，还有两款iPhone 8与iPhone 8 Plus。但是由于iPhone X的价格太高，再加上产品并无太多创新，在国外，iPhone 8的销量是远远超过了iPhone X。毕竟国外的消费者还是比较理性，管他是不是全面屏呢？


苹果公司：iPh


而前段时间就有媒体爆出：iPhone X由于销量不佳，已经砍掉了不少供应商的订单，取而代之的是今年下半年，即将推出的廉价版iPhone手机？

苹果正将3月份所在季度的iPhone X产量从4000万部减少至2000万部。表明，无论是市场还是苹果自己，都对这台旗舰没什么信心，因为在发布后的这几个月里销量都达不到预期水平。

不过当你仔细研究这些数字，并将它们与上个年度同期的新产品进行比较时，就会发现2000万部iPhone X的数据更符合历史情况。

说到底，iPhonex在3月份所在季度里绝对不会卖出4000万部，如果是2000万部则与历史情况相接近。即使只是售出2000万部iPhone X，苹果也应当在智能手机的利润池中占据主导地位。

也就说，苹果公司第一季度的销售成绩并不差，而且话又说回来，iPhone手机的利润是非常的高。市场调查机构Canaccord Genuity估计，去年第四季度，iPhone的销量虽然只占整体市场的18%，但它却豪夺了智能手机行业87%的利润。

与三星相比，在去年第四季度，iPhone的市场份额仅次于三星手机排在第二，三星手机的份额为18.2%。然而，三星手机的份额虽然比iPhone多，但它的利润占比只有10%，远远低于iPhone。也就说，iPhone手机，依然是最赚钱的手机。


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