郭明錤:疫情影响iPhone供应二季度才可完全恢复
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动态 2020-03-02 10:08:29 字数:886

天风国际旗下分析师郭明錤给出的最新报告称,由于疫情影响,2和3月份对iPhone的出货量影响非常的大。


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报告中指出,疫情影响了上游供应链的复工,iPhone生产陷入了困境,这也导致苹果的配件供应商跟着受损,其中玉晶光今年第一季度的营收与产能利用率将显著低于市场共识,且今年第二季度的出货能见度至今仍低。

郭明錤给出的消息中还提到,iPhone的供应链可能要到今年第二季度才能完全恢复。

在这之前郭明錤就曾在报告中指出,郑州富士康是iPhone最重要的生产据点,主要负责生产iPhone 11系列、iPhone SE2等,疫情将导致苹果新产品生产、交付延迟并对iPhone的销售构成影响,预计2020年Q1的iPhone出货量将下降10%。

苹果也在近日发出了“预警信号”,表示其新财季的营收预期“可能无法实现”。库克甚至直言,新冠状病毒的影响让苹果公司恢复正常状态的速度比预期的要慢。

事实上,有外媒给出的报道中也提到,随着疫情在全球爆发,这已经严重影响到了苹果的生产和研发,目前他们在新款iPhone(暂时称为iPhone 12系列)的推进上遇到了极大的困难。

具体来说就是,全球各地因为新型冠状病毒爆发而出台的出行限制恰好赶在苹果工程师飞往亚洲,以完善今年秋季新款iPhone生产任务之际。虽然苹果要到夏季才会进行大批量生产,但是他们每年头几个月都会与富士康等合作伙伴沟通具体的装配工艺。

每年的3月和4月,苹果工程师通常会与富士康的同行合作,建立新的装配线并进行试运行,然后在4月和5月进行最终调整。目的是在6月启动生产线,以便可以逐步添加其他生产线以提高产量,但突如其来的疫情,还是影响了这个进度的正常进行。

市场分析机构UBS给出的一份报告显示,由于冠状病毒所引发的供应和需求问题,站长资源平台今年2月份的iPhone销量可能会糟糕得多。

报告中指出,与此前的一个月相比,中国消费者在2月对iPhone的需求下降了28%,这一下滑幅度超过了往年同一时间段。分析人士指出,跟华为、OPPO、vivo一样,苹果在中国的销售也是非常依赖线下市场的,但疫情的爆发,让这块销售几乎停滞不前。



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