荔枝上市后首份财报:2019年营收11.8亿,净亏损10.73亿同比扩大
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手机 2020-03-16 15:05:25 字数:607

蓝鲸TMT频道3月13日讯,荔枝公布了2019年第四季度及全年财报,这是荔枝上市后发布的首份财报。财报显示,2019年全年荔枝营收11.806亿元,同比增长47.8%;通用会计准则下,归属于普通股东的净亏损为10.73亿元,2018年同期为净亏损2.255亿元。

第四季度,荔枝总营收达3.65亿元,同比增长52.2%;通用会计准则下,归属于股东的净亏损为3.028亿元,2018年同期为净亏损5850万元。

运营数据方面,荔枝2019年第四季度平台月活跃用户数量突破5千万,达到5190万,较2018年同期增长约34%;月活跃内容创作者数量达到590万,占月活跃用户数量超11%;2019年第四季度用户日均使用时长为53分钟,同比增长7分钟;月均互动数达27亿次,同比提升约16%。

付费用户方面,2019年第四季度,平台月均付费用户数同比增长71%,达到43.4万。播客、广告及其他业务方面,收入增长达108%。预计随着LoT音频全场景时代的即将到来,在线音频的用户使用场景将从时间和空间两个维度下得以充分拓展,未来商业化模式将更趋多元、稳定。

荔枝创始人兼CEO赖奕龙表示,公司将不断地提高用户原创内容社区的活力,包括引入新产品功能,例如声音博客等,还有优化运营工具,为内容创作者提供激励计划,以激发丰富的长尾内容的创作和分发。公司有信心通过努力来增强主播与用户之间的联系,促进业务实现更快增长,并获得更多变现机会。

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