直播江湖“高手云集”
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外闻 2020-03-18 17:12:46 字数:593

直播江湖“高手云集” 一直播如何“闯”出新天地?

一直播 一直播下载 一直播官网 一直播宋仲基

5月31日消息 一下科技与新浪微博联手于5月13日推出了移动直播应用“一直播”,正式加入烧钱行列。这是继移动互联网Facebook进入直播领域后,中国最大的社交媒体正式杀入移动直播战场。

一直播 一直播下载 一直播官网 一直播宋仲基

图片来自艾媒咨询

据艾媒咨询研究数据显示,2015年中国在线直播平台数量接近200家,网络直播平台用户数量已经达到2亿,大型直播平台每日高峰时段同时在线人数接近400万,同时进行直播的房间数量超过3000个。虽然目前直播行业还是以传统秀场为主流,但移动直播发展潜力巨大,预测到2018年,移动直播收入将在整体直播市场收入中占34.6%。这意味着,像一直播这类基于社交媒体的移动直播应用还有很大的前景。

一直播 一直播下载 一直播官网 一直播宋仲基

图片来自艾媒咨询

但,直播平台这么多,一直播要怎么“闯”出一片天呢?据艾媒咨询数据显示,中国网络直播平台众多,排在前面的有yy、斗鱼、虎牙、龙珠、战旗、熊猫tv等。从移动直播平台累计下载量分布来看,YY以24.4%的占比领先,斗鱼成长迅速,以14.9%的占比排行第二。

在这个“高手云集”的直播江湖,一直播想要出头,必定要其独特之处。有业内人士分析称,虽然直播平台众多,但一直播也有其自身独特的优势。无论是贾乃亮的加盟还是基于微博这个社交媒体的庞大用户群体,都让一直播在视频直播行业极具竞争力。数以千计的明星资源和亿万粉丝加持让一直播拥有快速引爆流行的资本。


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